Over the last year, as a result of articles in Better Business, our readers have discovered how to:

• Ditch cheesy opening gambits in sales calls;
• Gain commitment from prospects who are dithering;
• Handle sales objections like a pro;
• Get a grip on their sales leads so that not one is ever wasted again;
• Deal with people who have an attitude;
• Network effectively - they know precisely what they'd say to Sir Alan in a 30-second pitch;
• Find and pitch to investors;
• Make managing projects plain sailing;
• Galvanise the people around them;
• Compete with the big boys and get their products on to supermarket shelves;
• Keep coming up with ideas to build their business ...

What they've really learned is how to get out of a rut and keep thinking fresh thoughts to develop their business.

We recommend readers go through each edition with a big fat pen circling the many ideas that are immediately applicable. Then choose two to action that month.